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Wealth and Asset Management
Affluent middle class consumers in the United Arab Emirates expect greater rewards from retail banks and credit card providers
In an increasingly competitive retail banking market, nearly three quarters (72%) of affluent middle class consumers in the United Arab Emirates do not see the value in bank reward programmes, don't find the benefits interesting and don't feel they can accumulate sufficient points to redeem rewards. A large proportion (58%)…
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Source: Collinson Group