Global fintech Ascenda announces partnership with Banque Saudi Fransi to power JANA Rewards program in the Middle East

 Ascenda has announced a strategic partnership with Banque Saudi Fransi. This best-in-class loyalty solution will tap into BSF's JANA Rewards Program premium customer base and unlock critical high-value spend across the entire banking relationship. Ascenda's TransferConnect network, the world's largest points exchange network, is powering the new program, bringing more…